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I suppose I kind of blame Tarte for the mascot pattern. A couple of 12 months or two in the past Tarte began that includes a mascot of Form Tape on their varied channels. The mascot would do day within the life kind posts or simply be hanging out at Tarte HQ creating some kind of chaos. It was truly fairly humorous to look at the reels and Tiktok’s Tarte created with somebody dressed up like an enormous previous barrel of Form Tape. Quick ahead and everybody has some kind of mascot working round their social media platforms recently. Tub & Physique Works has now joined the ranks of mascot merry making with an enormous duck that’s featured in a few of their content material. Ya know, the legendary rubber duckie from their buying baggage and advertising.
Again in 2022 that duck quietly disappeared from Tub and Physique Works and belief me, followers observed and it began a whole motion on social media to carry him again. I’m simply sitting right here wishing somebody would create a bunch to carry again the Stila Women. I’m manifesting that for us Stila followers. However yeah, that duck is well-liked.
And guess what? I used to be at present 12 months’s previous after I realized he has a reputation.
Who even knew this? Critical query, do you know the Tub and Physique Works Duck has a reputation? WHAT!? Yup, his identify is Billie. I’ve simply been calling him the Tub & Physique Works Duck for years now however apparently he’s been named for years now. And recently, Tub & Physique Works is pushing Billie in a serious approach. He has his personal pocketbac holder, a beauty bag, and extra. And Gen Z is an additional huge fan of his and retains pushing for Billie to have his personal perfume. Hmmm coming quickly to a Tub & Physique Works retailer close to you Billie the Rubber Duck scent. How would it not scent? Like Ernie’s bathwater? Overlook I mentioned that! Let’s not make it bizarre…!
However yup, Billie is a factor now. And I’m clearly residing beneath a rock as I didn’t know his identify till only recently. Did you?
