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American Crew Men’s Hair Texture Lotion, Like Styling Gel with Light Hold & Low Shine, 8.4 Fl Oz

Original price was: $20.50.Current price is: $17.99.

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Price: $20.50 - $17.99
(as of Aug 07, 2025 04:35:59 UTC – Details)


American Crew Hair Texture Lotion has a lightweight formula, that provides light control for fine or thin hair, adding subtle definition for a natural look. Formulated with natural extracts like ginseng, it enhances manageability and creates the appearance of thicker hair. Say goodbye to heavy styling products and hello to a healthy, barely styled look with minimal effort. Upgrade your grooming routine and achieve the perfect, effortlessly groomed hair with American Crew Hair Texture Lotion.
Is Discontinued By Manufacturer ‏ : ‎ Yes
Product Dimensions ‏ : ‎ 4 x 5 x 4 inches; 8.4 ounces
Item model number ‏ : ‎ 08145070400
Department ‏ : ‎ mens
Batteries ‏ : ‎ 1 A batteries required.
UPC ‏ : ‎ 738678148907
Manufacturer ‏ : ‎ Deva Concepts – DROPSHIP
ASIN ‏ : ‎ B001229LC8
Best Sellers Rank: #9,373 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #119 in Hair Styling Gels
Customer Reviews: 4.6 4.6 out of 5 stars 4,569 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });

HAIR TEXTURE LOTION: Light Hold Styling Lotion from American Crew provides light control for fine or thin hair of all lengths, giving a natural look with just the right amount of definition.
LIKE HAIR GEL FOR MEN: The lotion offers a light hold, allowing you to achieve the desired control without weighing your hair down, making it perfect for those who prefer a barely styled look.
KEY BENEFIT: Formulated with natural extracts such as ginseng, this texture lotion helps make your hair appear thicker and increases its manageability.
HOW TO USE: Simply apply a small amount to hand and distribute evenly through towel dried hair and enjoy the benefits of a well-groomed appearance with minimal effort required
WHO WE ARE: American Crew is a leader in, Men’s Grooming for HAIR, BODY, BEARD, SHAVE, STYLE categories. American Crew’s ongoing commitment is to elevate men’s style and enhance their personal image.

Customers say

Customers find this hair styling lotion to be a great everyday product that provides light hold and feels more natural than gel. The product makes hair feel soft, looks clean, and adds shine, while being easy to use and taking just a little bit to achieve results. Opinions are mixed regarding the smell and stickiness, with some finding it non-greasy while others describe it as super greasy.

13 reviews for American Crew Men’s Hair Texture Lotion, Like Styling Gel with Light Hold & Low Shine, 8.4 Fl Oz

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  1. Glenn A.

    Happy
    Works just like I was looking for. Gentle hold, not stiff. Looks natural, feels great. A bit pricey. Good overall product.

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  2. Sandi

    good product
    great product. .worked well

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  3. Ordinary Day

    Everything is fine except for the fragrance
    Like: price is fair for the amount, low shine for a more natural look, easily spreadable so small amount needed, provides light hold as claimed (my hair is about 3-4 inches on the top), good for quick volumous hairdo for lazy daysDislike: the fragrance (it has a strong old lotion smell, which i personally do not prefer and people around me didn’t like it either)The fragrance isn’t disgusting but it’s just not a preferable smell and I’m sure many others who have used it agrees.I hate to tear this product apart just because of a personal preference so i gave it four stars for function, price, quantity, item as described and the deduction of a star because of the smell.I ended up tossing the entire bottle because the smell limited the use completely for me (hair look good but doesn’t smell good). I don’t recommend this for people that care about the entirety of a hair product. If only it was fragrance free or had a more pleasant and lighter fragrance then i would’ve continued buying this

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  4. Stephen Welch

    Good Texture
    First, I have to say I don’t like the extra strong and sticky hair gels. I really just need some texture and thickness in my hair so it doesn’t frizz. I use this daily and have ordered many times. The cost seems crazy, but most of the similar products cost about the same. So, until Amazon Basics makes a similar product, this one is for me. It isn’t greasy, dries quickly, and just adds some texture to your hair. It also has a light, pleasant smell.

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  5. Homer

    This is a great product. I like this more than the American Crew products in the jar. Applied to wet hair after shower and great look
    I have been through multiple different products trying to find the single hair product that works well. Unfortunately, my conclusion is nothing is perfect for everything. There are times I want to simply apply something to provide some control to hair that’s relatively dry. Other times I want to use it right out of the shower.Some of the products out there I like applying omers glue your hair. I guess I was looking for spiked hair or hair that would not move in a hurricane they would be fine. The problem is once they try running a code through your hair is like running a comb through a paintbrush it’s been dipped in shellac.This product seems to be pretty good. I applied on my hair when it’s wet, rub it in, and then comb it. It dries quickly and gives a little bit of body. If I then brush through my hair again the style and the hold seems to be good.It doesn’t give a greasy look. It does make my hair seem somewhat fuller. It gives a good control and overall I like this product very much.Of all the American Crew products, this one is currently my favorite. I have used the other ones in the jar. They’re a little bit too strong for my happiness and the price on this one is good

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  6. Mario

    Great
    Great product,

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  7. JJ

    Just enough hold.
    I use just a bit and it keeps my fly away hair in place all day. It doesn’t make my hair shiny, which I like. The bottle should last a very long time. A good value.

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  8. Richard E. Cope

    Smells Awful
    Love the texture and hold. Works great and not overly sticky. The big problem I have is that it smells like fish. Just awful. Maybe I got a bad batch, but smells really horrible.

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  9. Amazon Customer

    Super fast delivery. Brilliant product!

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  10. FT

    Die Lotion ist auf Wasserbasis und lässt sich daher sehr gut im Haar verteilen. Zudem zieht sie schnell ein und hinterlässt keine fettigen oder klebrigen Rückstände. Das Handling ist also wirklich einfach und angenehm.Was mich besonders an der Lotion begeistert, ist die Wirkung auf meine Haare. Sie sehen danach nicht nur gesünder und kräftiger aus, sondern fühlen sich auch so an. Die Lotion verleiht ihnen eine gewisse Textur und Griffigkeit, die ich mit anderen Produkten so nicht erreichen konnte. Die Haare wirken insgesamt voller und dicker, ohne künstlich zu erscheinen. Der Halt ist dabei eher leicht, was mir sehr entgegenkommt, da ich kein Freund von zu stark fixierten Frisuren bin.Ein weiterer Pluspunkt ist die Ergiebigkeit der Lotion. Trotz meiner langen Haare reicht eine relativ geringe Menge aus, um das gewünschte Ergebnis zu erzielen. Daher hält die 250 ml Flasche auch eine ganze Weile und ist somit auch aus preislicher Sicht empfehlenswert.Kurzum: Für alle, die ihren langen, feinen Haaren mehr Textur und Fülle verleihen möchten, ohne sie zu beschweren, kann ich die Light Hold Texture Lotion von AMERICAN CREW wärmstens empfehlen. Sie ist einfach in der Anwendung, wirkt effektiv und ist dazu noch ergiebig. Von meiner Seite gibt es daher eine klare Kaufempfehlung.

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  11. Joaquina P.

    Calidad y buen gusto.

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  12. Juice

    Great texture, easily spread and satisfactory hold for my straight fine hair.

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  13. Aditya korni

    Though expensive, Product is good.

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    American Crew Men’s Hair Texture Lotion, Like Styling Gel with Light Hold & Low Shine, 8.4 Fl Oz
    American Crew Men’s Hair Texture Lotion, Like Styling Gel with Light Hold & Low Shine, 8.4 Fl Oz

    Original price was: $20.50.Current price is: $17.99.

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