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Here’s Juju at a Rare Beauty Event in Thailand. Proceed to gush, melt, and just fan girl out to this man with me because did you ever think that you’d see him at a Rare Beauty Event (the endorsements are endorsing)? I mean, if you told me hey, so and so is endorsing Rare Beauty would he be the person that came to your mind? “People think I’m obsess with this. But I’m okay with it, I am obsessed with it and um I think this is an obsession that doesn’t hurt anyone…”
If you know, you know, if you don’t, well, dm me, I’ll give you a complete history and profile breakdown including special access to never before scene edits (Just don’t ask me his shade of Rare Beauty Soft Pinch Tinted Lip Oil Stain! I have no idea! Somethings have to remain sacred!). You’re welcome!
But really all this was just an excuse to use to post about the new Rare Beauty Perfume. Yes, Rare Beauty has a perfume upcoming! Rare Beauty isn’t new to the fragrance world. We’ve gotten not one but two different fragrance mists from the brand over the course of the last three years. Both of which were quite lovely if not long lasting.
Rare Eau de Parfum by Rare Beauty will be available August 7th at Sephora with early access on the app starting August 6th. The 50 ML bottle will be $75 or snag a travel spray for $30. According to reports the formula is not only vegan and cruelty for but ideal for sensitive skin. Rare Beauty continues to grow globally with sales reaching 400 million in 2024 which was 14% higher than the year before. A fragrance launch seems like the perfect addition to the main line particularly with the success of the Bath and Body Collection they already released. The nose behind the scent is Perfumer Jérôme Epinette. If you be familiar that name that would be because he’s worked on fragrances for both Byredo and Atelier Cologne (which of my fav brands).
What does Rare Eau de Parfum smell like? My mind did go to Sol de Janeiro as it has notes of caramel and pistachio….! Interesting! There’s pink pepper here as well with a warm vanilla heart, ginger, cocoa beans, sandalwood, tonka beans, and skin musks. It seems very much like the Rare Beauty Comfort Fragrance but perhaps with more complexity as that, too, is a skin scent. The launch of the perfume also includes four different Fragrance Layering Balms in Floral Peony Blossom, Amber Vanilla, Fresh Bergamot and Woody Oak to customize the perfume. This also introduces newer fragrance lovers to the art of cocktailing different fragrances. Each of the balms will be $19 each.
I’m looking forward to trying this out. How about you?
Where to buy
Sephora
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